Make collaborations Collaborating

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Google Discover , a news module that can make your content go viral if you are featured. YouTube , uploading videos related to your topic so that your visibility does not depend exclusively on the website. With other brands or influencers can expand your reach and attract a new audience. Collaborations can range from interviews with other experts to roundpost- type articles in which several participants offer their opinion. Interviews with marketing experts The final objective is for these experts to share the article where they appear in their community , either through their social networks, newsletters, etc.


since in this way we will be able to reach their followers. For this reason, once Special Database you publish the interview or the roundpost in which they appear, it is advisable to send them a message to remind them that it has already been uploaded and that they can share it if they liked it. Otherwise, it is possible that it will pass unnoticed or that they will not even realize that they can now share it. Organize giveaways Although it is true that years ago raffles had greater reach on social networks, they are still a good strategy to achieve interaction if we do them properly.





The most important thing here is to know what the objective of the giveaway is: if it is to get visits to our website, a good giveaway could be sharing the URL of an article on any of the social networks. Although, seeing the current panorama, the most common thing is to simply ask to share a publication from the social network itself, or follow the account in order to be notified of our next publications. Here it is up to you to decide what type of giveaway you want to hold, what prize to offer, and carry out tests until you find one that engages your target audience.