Daily basis . . Partner's business analysis

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The first of many tasks of an SEM specialist is to analyze the partner's business and establish the goals of the advertising campaign with him. If the Partner has not conducted advertising activities, a strategy is created that takes into account information on how, where and to whom the ad will be displayed. When the Partner has already worked with advertising campaigns and has historical data, specialists have the opportunity to analyze many interesting metrics and data that will allow for additional refinement of the strategy. . Analysis of competition activities One of the elements of business analysis is also verifying the activities of competitors.


Thanks to this, the SEM specialist can "see" what activities your competition is conducting and use this knowledge when creating your campaign . Account configuration in advertising systems An important element of the SEM Specialist's work is Algeria WhatsApp Number also the configuration of the advertising account and the preparation of its structure based on the information and conclusions drawn at the business analysis stage. . Preparation of texts and creations for advertisements An important element of preparing a paid campaign in search engines is preparing the necessary texts and creations. When the specialist does not perform them personally, he creates guidelines for copy or graphics video and supervises the execution of the task by appropriate subcontractors. . Campaign optimization Once a marketing campaign is launched,







what an SEM specialist does is to constantly analyze and optimize the approach, goals, structure, advertising content and the entire campaign in such a way that it is as effective as possible and brings tangible benefits to your business. . Reporting At the later stages of cooperation, it is also important to clearly and reliably present all data related to the marketing campaign conducted by the SEM specialist. Clear reporting and presentation of conclusions and action plans to Partners is extremely important. It allows you to build a good business relationship based on trust and mutual understanding of needs. Photo  Example of a graphic .