Creating relevant and useful content for the target audience

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Good content on sites that have quality texts keeps visitors longer – and Google likes that.

Google values ​​quality, informative, reliable, targeted content that answers users' questions and needs. So, research and, based on data, create a content plan that addresses your target audience’s questions.

In addition to creating relevant, useful and attractive Italy Phone Number List content, take SEO strategies into account. Google considers a set of specific rules and SEO (or Search Engine Optimization) is the application of these rules to your website. Only through optimized content is it possible to reach the top positions organically .

Using keywords strategically in content

Keywords link your content to your target audience, so they are analyzed by the Google algorithm to understand the content and indicate it to interested users.

Conduct research to identify the terms and phrases your target audience is using to search for information related to your company. Use these keywords in your content, such as titles, subtitles, paragraphs and tags.

Bet on specific keywords for your target audience, strategically, selecting topics that fit your company and the user's intention.

Remember that the most popular keywords are not always the best alternatives. They can be very competitive and difficult to engage.

Depending on the strategy, it is worth investing in more specific long-tail keywords that reach a target audience with assertive intent.